A Professional Association

Above all else, Christian entertainment managers plan and produce events.  To remain a multi-dimensional trailblazer in the industry, I’ve poked at a few professional networks and associations made up of professionals that think for the same type of client, but from varying perspectives. 

The Event Planners Consortium is a networking platform that refers event planning professionals to other specialty professionals that serve the same types of clients.  It’s sort of the dog pile for event planning resources.  For example, I produced a Christian fashion show this weekend that involved several planning elements: catering, staging, marketing, scenery, VIP experience, etc.  The Event Planners Consortium could have served as a one-stop-shop for my team during the planning process.  Rather than spending valuable time fine-tooth-combing through vendor lists, the Event Planners Consortium would have made recommendations on vendors and professionals that serve our target market.

The Event Planners Consortium allows industry professionals to speak or present on panels or at seminars on relevant industry topics.  The world of event planning is competitive.  Taking advantage of peculiar opportunities like this helps industry professionals “make their case” in the event planning world.  They can use these speaking platforms as credible ways to show and grow their networks.

The Event Planners Consortium only has a handful of resources immediately relevant resources, though.  Using the Event Planning Resources tab, industry professionals can access quick-help tools like general industry practices, event planning tips, certifications, and publications.  Some of these things may prove resourceful to up-and-coming industry professionals, but for seasoned professionals, that link may be a slight waste of a mouse click.

The Consortium has ample room (and need) for industry related advertising.  In fact, this is how their website seems to have been designed—lots of white space screaming for event planning ads and attention.  This feature will largely impact the event marketing industry and its recent innovations to increase its line of followers.